About us

Digital Advertising Consortium Inc. (D.A.Consortium)

2-Dec-96

JPY4,031 million yen

• Hakuhodo DY Media Partners Inc.
• ASATSU-DK INC.
• Hakuhodo, Inc.
• Tokyu Agency Inc.
• NIKKEISHA Inc.
• Others

[Tokyo Head Office]
Yebisu Garden Place Tower, 33F, 4-20-3 Ebisu, Shibuya-ku,
Tokyo, JAPAN 150-6033
Tel: +81-3-5449-6360 Fax: +81-3-5449-6201

[Kansai Office]
Dokita DAIBIRU,6F,1-2-5 Dojima,Kita-ku,Osaka-shi,Osaka,
JAPAN 530-0003
Tel: +81-6-4797-9223 Fax: +81-6-4797-9224

[New York Office]
C/O ARC tangent. Inc
148 Madison Avenue Suite 1601
New York, NY10016
Tel:+1-212-689-3688

[Chubu Office]
Miyukihonmachi Bldg 5F, 2-12-8 Nishiki,
Naka-ku, Nagoya, Aichi 460-0003, Japan
Tel:81(52)219-9758(Direct) FAX:81(52)219-9759

[Kyusyu Office]
Takara Bldg 3F, 1-15-21 Akasaka,
Chuo-ku, Fukuoka 810-0042, Japan
Tel:81(92)737-3455(Direct) FAX:81(92)737-3458

Hirotake Yajima, President & CEO

938 People (consolidated)

• Buying and selling of online advertising space
• Planning, operation and consultation for online advertising, promotion and public relations.
• Research on the effectiveness of online advertising.
• Research and development of new online advertising technology and information services.

Stared “MarketOne ™”, an ad-market place open to advertising agencies.

Acquired additional shares of i-MEDIA DRIVE inc. to consolidate it as a subsidiary.

Performed third party allotment of shares to Hakuhodo, Inc

Consolidated HAKUHODO i-studio inc. as a subsidiary.

Acquired a patent on “AD-Visor ® NEXT”.(Patent No.4199434)

Opened the Chubu Office.

Performed third-party allotment of share to major TV stations in Tokyo and Nikkei Digital Media, Inc

Jointly with iREP, established Relevancy-Plus Inc., a company that provides paid listing, SEO and relevant services for advertising agencies.

Digital Advertising Consortium Beijing Co., Ltd. acquires advertising license in China.

i's Factory Co., Ltd., a data analyzing company, becomes an equity method affiliate.

Establishment of a partnership with YOKAYOKANET Corp. to expand the internet advertising business into the Kyushu area.

Founding of BrandXing (CRM company) upon joint investments by Hakuhodo Inc., TOPPAN PRINTING CO., LTD, and IBM Business Consulting Service Inc.

Jointly with istyle Inc. and CyberAgent, Inc., launched the media marketing company i-MEDIA DRIVE inc.

Acquired additional shares of Ergo-Brains, inc.,to consolidate it as a subsidiary.

Consolidated Interspire, Inc.,a company dealing with mobile businesses,as a subsidiary.

Established an internet advertising consulting company in China named (now ).

Launched a subsidiary, ADPRO, to manage the placement of ads. Certified by international standards for information security management systems-BS7799 Part2: 2002 and ISMS Certification Ver.2(now ISO27001).

Launched an interactive agency,spicebox,inc.,as a subsidiary.

Tokyo Agency joined the Consortium's agency network.

Establishment of DAC New York office

Listed on NASDAQ Japan (now the Hercules section of the Osaka Securities Exchange).

Opened the Kansai office.

Daiko Advertising, Inc., and NIKKEISHA Inc. joined the Consortium's agency network.

Digital Advertising Consortium was established through joint investment by Hakuhodo Inc., ASATSU INC. (now ASATSU-DK),Daiichi Kikaku(now ASATSU-DK),Digital Garage,YOMIKO Advertising Inc.,I&S(now I&S/BBDO Corporation)and Tokuma Shoten.