What is AudienceOne® ?
Data management platform that support increasing the value of site visitors and use in various marketing measures. AudienceOne® collects various data that can be retrieved from advertising, web sites, social media and CRM data and can be used on variety of cases.
Features of AudienceOne®
|Visualization of demographic information||Visualize clustered audience data by age, sex, residence and work location. In addition, targeting delivery based on audience data available.|
|User analysis based on keywords||Visualize flowing words into sites and visitors' search activities in the other sites. Recognize lifestyle and preference of visitors.|
|Collaboration with ad serving solutions||Collaborating with ad serving solutions including MarketOne, ad network impAct, i-Effect, DSP and others, it is possible to serve ads using the audience data created by AudienceOne.|
|Other function||Social media using Gigya and customer DB linkage function Tag management function Function to take advantage of third party data Data sharing functions to other companies Audience data extension (Coming soon)|