Service
Media EX
Media EX (short for Exchange) is a B2B website for Web Publishers that aims to exchange information more quickly and more accurately between DAC and Web Publishers selling Internet and Mobile Ad Space.
- Web Publishers provide the latest information about their web properties such as demographic data, new ad placements, special announcements, etc. At the same time, DAC provides the latest market and business information, as well as providing real-time management updates on booked ad campaigns.
- For new Web Publishers looking to have DAC represent them, joining Media EX automatically includes you in our DAC AD Network directory.
Note: Web Publishers must agree to DAC's Terms and Conditions for representation. A representative of our media department will also conduct a hearing in advance of the decision to accept a new Publisher.
Information Provided by Web Publishers
RFPs from DAC, website responses, status of booked campaigns, etc are stored in DAC's CRM database. Through MediaEX this information is available at any time to Web Publishers.
Clippings about advertising market information, Internet technology and other related news are automatically posted on the MediaEX site. Marketing data from Video Research ltd panels and other sources are also available online to help Web Publisher gather information to meet their needs.
Media Buying | Media EX | AD-Visor® | MediaDRIVE® | AD Network