DAC is certified a Planning Partner as part of the LINE Biz Partner Program
～ Outstanding Performance Prize in the LINE Planning Contest 2021～
Tokyo, February 22, 2021--- D.A.Consortium Inc. (DAC) is pleased to announce that the joint team of DAC and Hakuhodo DY Media Partners Inc. (Hakuhodo DY Media Partners) was given the outstanding performance prize in LINE Corporation’s LINE Planning Contest 2021 and DAC was certified a Planning Partner(*1) .
LINE Planning Contest 2021 brings together partners that sell and develop various types of corporate services provided by LINE to compete on the basis of planning capability. Partners that submit outstanding RFP (request for proposal) plans from sponsor companies are certified as Planning Partners. Exceptional plans are awarded the grand prize and the outstanding performance prize.
DAC will continue to work with Hakuhodo DY Media Partners and other group companies in a strong partnership with LINE to offer precise planning capabilities that support the marketing activities of client companies.
（*１）Planning Partner : Awarded to partners who offer planning and operational support for individual and business LINE Official Accounts among other ad products and API-related services.Planning Partners are selected in the annual planning contest. Certified Planning Partners are determined based on several criteria, including presenting business solution proposals that leverage the LINE architecture, and maintaining the resources and motivation to participate in workshops hosted by LINE.
■ D.A.Consortium Inc. https://www.dac.co.jp/english/Since its establishment in 1996 during the early days of online advertising, DAC is leading the industry in market formation and growth as it steadily expands its operations with the digital transformation of information and lifestyles.
Currently, DAC operates advertising and marketing businesses centered on digital technology both in Japan and overseas. The company provides comprehensive support, from consulting and planning to ad space purchasing, selling, management and results analysis. With a firm understanding of the characteristics of different media, DAC also produces creative, develops and provides solutions that bridge its wealth of data with advanced technologies, and supports global promotional initiatives.
With the mission, “Empowering the digital future,” DAC will continue to be at the forefront in creating new forms of advertising and marketing and providing new value to society.
|Representative||：Masaya Shimada, President & CEO|
|Head Office||：Yebisu Garden Place Tower, 4-20-3, Ebisu, Shibuya-ku, Tokyo|
transaction related business, Solution business,
For inquiries regarding this News Release
Corporate Strategy Group Public Relations / E-mail：firstname.lastname@example.org